Shopify · CRO
Shopify Conversion Rate Optimisation (CRO)
A structured CRO programme for Shopify brands — product-page engineering, checkout recovery, offer design and A/B testing tied to contribution margin, not vanity metrics.
Credentials
Training & academic partners
The problem
You're paying to send traffic to a leaking store
Most Shopify stores in MENA convert at 0.8–1.4%. Best-in-class in the same categories run 2.5–4%. That gap is not traffic quality — it's product pages, checkout, offers and trust.
What you get
Deliverables
CRO audit
Heuristic + analytics audit across 40+ conversion levers.
Product-page engineering
Above-the-fold, media, social proof, buy box, upsells.
Checkout recovery
Abandonment flows, express payments, one-page checkout.
Offer design
Bundles, subscriptions, tiered discounting, gift-with-purchase.
A/B testing
Structured monthly test roadmap; wins shipped, losses documented.
Session replay & heatmaps
Qualitative layer to validate quantitative bets.
The Byblos Growth System
Build. Convert. Scale. Automate.
One operating system for Shopify, e-commerce and AI-driven growth across Lebanon, the UAE and Saudi Arabia.
Build
Ship a fast, conversion-ready Shopify or web foundation with real analytics, tracking and merchandising in place.
Convert
Fix product pages, checkout, offers and content so paid and organic traffic actually turns into revenue.
Scale
Scale paid media, SEO and creative across Lebanon, the UAE and Saudi Arabia with unit-economics discipline.
Automate
Layer AI, CRM and WhatsApp automation on top so growth compounds without linearly scaling headcount.
Pricing
Starting from $3,500/month
CRO retainers include research, hypothesis backlog, design, dev and reporting.
FAQ
Frequently asked questions
- For stores starting under 1.5%, a 30–70% lift in 90 days is normal. Above 3%, gains get harder and more offer-driven.
- Convert, VWO or GA4 experiments depending on traffic volume and budget.
- At least ~50k monthly sessions for reliable tests. Below that, we prioritise structural wins over statistical tests.
- Yes — we frequently partner alongside media buyers.
- Most tests are mobile-first; MENA e-commerce is 75%+ mobile.
- Retainer from $3,500/month; includes analytics, hypothesis backlog, and monthly test velocity.
How much conversion lift is realistic?
Do you use a specific A/B testing tool?
How much traffic do we need for A/B testing?
Can you run CRO on top of another agency's paid media?
Do you cover mobile CRO?
How is CRO priced?
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